Generate Massive Links from Press Releases
Most people don’t know how to write them, distribute them, or use them
to their advantage in general. I’m not going to describe how to write
them in this article, that’s for another day. However, I will outline
the plan that I have used to generate literally millions of dollars in
free publicity and advertising for my clients. It is a special program
that I call the “24 week total publicity plan”.
This plan works by using publicity to get your clicks and links, which
will also boost your standing in most search engines. Furthermore, by
sending out enough press releases, you are virtually guaranteeing that you
will get a fair amount published and get some awesome publicity.
If you haven’t guessed how the plan works, it works like this. The first
week, you look over articles from your industry on e-zines, websites and
trade publications. You then come up with 26 different ideas for articles
and press releases. You then write them in batches of 5 and start
submitting one each week.
You will want to plan ahead for certain seasonal ideas. For example, if
you are in the construction business, put out an article or press release
describing winter care for your house in the late fall and one on air
conditioning as summer starts to come. Timeliness will ensure getting more
articles and press releases published and will help your publicity plan in
If you have a problem with writing, you’re not alone. There are many
people who want to use public relations to their advantage but they simply
cannot write for the job, or don’t have the time. The Internet is coming
to the rescue, though, because there are many people that are happy to
ghostwrite your articles or press releases for a reasonable fee.
Sometimes in publicity and search engine optimization, quantity beats
quality. In this case, you may want to write the articles yourself, but
you may also want to hire a professional writer to draft the most
important ones for you.
Good luck on your quest for great publicity!
Bryan Thompson is a young entrepreneur and founder of Press
Release Writing Online ( Http://www.prwritingonline.com).
In his experience as a freelance publicist, writer and entrepreneur, he
has worked with dozens of small, medium and large companies. He is also
writing a book on the basics of Publicity for small businesses and
managing several other businesses at the same time. You may contact him at